JAYJUN Cosmetic and JinEose Sign Comprehensive Business Agreement to "Expand Sales Network"
[Asia Economy Reporter Hyunseok Yoo] Jayjun Cosmetic announced on the 17th that it has strengthened its strategic partnership with JinEars, the main operator of the ‘Yeppeumjuui Ppeum Clinic’ business, and signed a comprehensive memorandum of understanding (MOU) to pioneer new distribution channels.
JinEars is an MSO (Management Service Organization) operating multiple network hospitals such as ‘Yeppeumjuui Ppeum Clinic’, ‘Yeppeumjuui Sangsa Clinic’, ‘Kla & B Dermatology Clinic’, and ‘TU Dental Clinic’. Through this MOU, both companies agreed to jointly develop a derma cosmetics line utilizing their cosmetic development expertise and actively cooperate in marketing and sales.
The derma cosmetics line jointly developed by the two companies is a low-irritant derma skincare line used after dermatological procedures, consisting of cleanser, cream, sunscreen, BB cream, and mask. These products provide gradual improvement effects according to skin concerns such as soothing, whitening, and wrinkle improvement, and are expected to create a synergistic effect in post-procedure care at Ppeum Clinic.
According to the Korea Health Industry Development Institute, while the domestic general cosmetics market grows at about 4% annually, the cosmeceutical (cosmetic + pharmaceutical) market is rapidly expanding at over 15% annually. A Jayjun Cosmetic official stated, “By joining hands with the Ppeum network, Jayjun expects to create significant synergy in export expansion and promotion through strengthening domestic and international networks,” adding, “Through active joint research and development, we will officially enter the high-growth derma cosmetic market and firmly establish our position as a global beauty brand.”
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He continued, “The two companies will also strategically cooperate when Ppeum Clinic expands into Shanghai, China,” adding, “Jayjun has a local subsidiary in China, and will share its market entry know-how and marketing capabilities, expanding sales using local distribution networks together with Ppeum Clinic to broaden their presence in the Chinese market.”
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