LF Raumvoyage Launches Travel Products in Collaboration with Pengsoo
[Asia Economy Reporter Yujin Cho] Lifestyle culture company LF (CEO Kyusik Oh)'s travel-themed accessory and goods select shop Raum Voyage is launching travel products collaborated with EBS's popular creator Pengsoo on the 17th.
This collaboration was conducted under the theme "Ordinary daily life becomes a journey with Pengsoo." It planned various items that will transform picnics and everyday life into an exciting travel atmosphere, including products needed for short and long-distance travel such as carriers and passport wallets, as well as cleansing bands, pouches, and tote bags. The collaboration collection consists of a total of 23 items, which will be newly released three times every month from June to August.
The collaboration products released in June include crossbags, pouches, passport wallets, and name tags, utilizing Pengsoo's bright and cute image in graphic design, and implementing a lively color scheme centered on yellow. To convey the message of protecting Pengsoo's hometown, Antarctica, eco-friendly paper kraft material was used as packaging instead of plastic and vinyl, participating in environmental protection as well.
The crossbag is made of sturdy canvas material with primary color tote handles and Pengsoo embroidery as accents. It is a mini bag size for convenient use, featuring a detachable crossbag strap and a Pengsoo charm decoration, allowing styling in different ways according to preference. The practical multi-purpose pouch is made of scratch-resistant Saffiano synthetic leather, easy to maintain, and boasts ample storage space. It is released in yellow color with a combination of Pengsoo and heart illustrations, and green color with a sunflower graphic combination.
The passport wallet applies an actual photo of Pengsoo to vividly express Pengsoo's charm. The front side features Pengsoo in the signature greeting pose "Pengha," and the back side prints Pengsoo's back view, completing a witty design. The name tag maximizes Pengsoo's playful charm. It shows a side view of Pengsoo wearing a hat and scarf, evoking the joy of travel, and can be used not only for carriers but also as a bag accessory.
Kim Juri, team leader of LF Raum Voyage, said, "We empathized with Pengsoo's cheerful charm of enjoying daily life like a journey and planned collaboration items that can be used in various environments," adding, "We hope this unique encounter with Pengsoo can bring some joy to customers' daily lives during these difficult times."
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Meanwhile, the collaboration products to be released this time will be available at LF's official online shopping mall LF Mall and Raum Voyage Lotte Department Store main branch. On the 17th at 8 PM, the episode "Pengsoo's Trip to Jeju Island" will be released on the 'Giant Peng TV' YouTube channel, where viewers can see the collaboration items between Raum Voyage and Pengsoo in the video.
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