JAYJUN Cosmetic "JAYJUN H&B Signs Export Contract Worth 37 Billion KRW in the Middle East"

[Asia Economy Reporter Hyunseok Yoo] Jayjun Cosmetic announced on the 8th that its affiliate Jayjun H&B has signed an export contract worth 37 billion KRW with Saudi Arabia's 'Dananua' company for eye gel patches, Volumtox, and premium brand Lesome cosmetics.

Through this contract, Jayjun Cosmetic, which has become a global brand with its mask packs, will supply mask packs, basic skincare, and color makeup products, along with Jayjun H&B's premium cosmetics Lesome, which aims for biocosmetics, dermocosmetics Metacell, and various types of Volumtox products. All export and import operations will be handled by Jayjun H&B and SR Partners, an excellent company selected by Gyeonggi Province.

A first order worth 2 billion KRW has already been placed, and Dananua plans to engage in close exchanges when the COVID-19 situation stabilizes, having invited Jayjun Cosmetic's management to Saudi Arabia, according to the company.

Dananua will actively promote and market the Jayjun brand through national broadcasts and other channels in Saudi Arabia to ensure its successful establishment locally. Through this, Jayjun Cosmetic expects exports worth approximately 37 billion KRW over three years on a consolidated basis.

A company official stated, "Since the second half of last year, the eye gel patch has been a hit product in several Middle Eastern countries, Russia, China, Europe, and many other countries, with export inquiries flooding in from some Middle Eastern countries such as Qatar and Dubai, as well as North America including Canada and Europe," adding, "Despite the prolonged COVID-19 pandemic and the global economic difficulties, Jayjun Cosmetic will accelerate its overseas market expansion starting with this export."

This content was produced with the assistance of AI translation services.