Baskin-Robbins Launches June Flavor of the Month 'Almond Bongbongbong'

[Asia Economy Reporter Lee Seon-ae] Baskin-Robbins, operated by SPC Group, announced on the 27th that it will launch "Almond Bongbongbong" as the flavor of the month for June. Along with this, new products such as "Choco Almond Bongbong" ice cream and "This is Almond Bongbongbong Cake" will also be introduced.

"Almond Bongbongbong" is an upgraded version of Baskin-Robbins' popular flavor Almond Bongbong, loved by many customers. It features smooth vanilla-flavored ice cream with crispy chocolate-coated almonds and milk chocolate ribbons. In particular, the content of chocolate-coated almonds has been increased by 30% compared to the original Almond Bongbong, enhancing the nutty taste and crunchy texture.

Also released is "Choco Almond Bongbong," which uses chocolate ice cream instead of vanilla-flavored ice cream in Almond Bongbong. It is characterized by the crispy texture of almonds combined with the sweet taste of chocolate.

These two new ice cream products were selected through the "June Flavor of the Month Vote" held in April on the Happy Point application (Happy App). The vote was conducted among Happy App customers, and the flavor that ranked first, "Almond Bongbongbong," was chosen as the flavor of the month for June, while the second-place "Choco Almond Bongbong" will be available as a limited season item starting from the 1st.

For this month’s cake, Baskin-Robbins offers "This is Almond Bongbongbong Cake (24,000 KRW)," which comes in three flavors: Almond Bongbongbong, Chocolate, and Cookies & Cream. Along with this, "Almond Bongbong Blast (5,100 KRW, R size)," a soft vanilla drink topped with chocolate-coated almonds, and "Almond Bongbong & Pistachio Ice Cream Stick Bar (2,900 KRW)" are also launched.

To celebrate the new product launch, Baskin-Robbins will run various promotions throughout June. When purchasing a single regular size of "Almond Bongbongbong," customers can pay an additional 500 KRW to upgrade to a double junior size. Also, "This is Almond Bongbongbong Cake" offers a 2,000 KRW discount, while "Almond Bongbong Blast" and "Almond Bongbong & Pistachio Ice Cream Stick Bar" provide discounts of 1,000 KRW and 500 KRW respectively.

An SPC Group Baskin-Robbins representative said, "We are introducing an upgraded product of 'Almond Bongbong,' which has been loved for a long time thanks to customer participation," adding, "We will continue to actively reflect customers’ opinions in new products going forward."

This content was produced with the assistance of AI translation services.