Lotte Confectionery Relaunches 'Monshell Banana' After 4 Years
[Asia Economy Reporter Choi Saeng-hye] Lotte Confectionery announced on the 26th that it has re-released the premium cream cake "Mon Cher Banana," which sparked a banana craze in the pie market in 2016, after 4 years.
The new Mon Cher Banana has about 20% more cream than the product released in 2016, enhancing its taste and flavor. This product contains sweet and smooth banana cream and fresh cream inside a moist and soft cocoa cake.
Lotte Confectionery decided to bring back Mon Cher Banana after 4 years due to continuous consumer requests who never forgot the taste of Mon Cher Banana and asked for its re-release. The Mon Cher Banana launched in 2016 sold 15 million units within a month and recorded approximately 22 billion KRW in annual sales in 2016, gaining great popularity.
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Lotte Confectionery plans to share recipes that offer unique flavors using Mon Cher Banana and ice cream through its official social network services (SNS) in the future.
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