Samsung Electronics Launches Bespoke Refrigerator Featuring Family Hub Integration

Combined in 13 colors according to preference
Recipe suggestions based on stored ingredients... Order necessary ingredients immediately

A Samsung Electronics model is introducing the new Bespoke refrigerator with Family Hub applied at the Suwon Samsung Electronics Digital City Premium House.

[Asia Economy Reporter Ki-min Lee] Samsung Electronics will launch the 'BESPOKE' refrigerator equipped with 'Family Hub' on the 21st.

On the 20th, Samsung Electronics announced that it will release the BESPOKE Family Hub, which adds intelligence to customized design. Family Hub is a technology that Samsung Electronics first introduced in the industry in 2016, based on the Internet of Things (IoT) and Artificial Intelligence (AI), enabling refrigerator ingredient management, family communication, and kitchen entertainment functions.

The Samsung BESPOKE Family Hub will be released as a 4-door model, and consumers can combine door panels in 13 different colors according to their preferences. However, panels with touchscreens will be available in only two colors: Glam Navy and Glam Deep Charcoal.

This year’s newly introduced Family Hub is also regarded as having evolved in terms of functionality. It automatically recognizes over 2,100 types of ingredients through cameras installed inside the refrigerator. With this technology, users can easily add ingredients stored in the refrigerator to the ‘Food List’ for management. Moreover, ingredients registered in the list will notify users with an alarm starting three days before their expiration date, helping to prevent food waste.

Additionally, the ‘Meal Planner’ suggests weekly recipes that match the ingredients in the Food List and the pre-set preferred diets of family members. It finds recipes that include up to four ingredients stored in the refrigerator, allowing consumers to maximize ingredient utilization. If necessary ingredients are not available in the refrigerator, users can conveniently place online orders through the Emart Mall widget on the screen.

Recently, as the number of ‘homebodies’ spending more time at home has increased, consumers who prefer ‘home cooking’ and online shopping have surged rapidly. Samsung Electronics expects that the Family Hub’s ingredient management, ordering, and recipe suggestion functions will gain even more attention because of this trend.

The ‘Family Board,’ a space where family members can share and communicate their daily lives, has also been improved. Previously, only photos could be shared, but now videos and website URL sharing are possible. Additionally, a calendar function has been added to allow family members to check schedules at a glance.

The screensaver function has also been upgraded. The new product includes 10 works by five Nordic artists, allowing users to enjoy paintings on the screen.

The retail price of the Samsung BESPOKE Family Hub ranges from 4.09 million KRW to 5.09 million KRW, depending on the door panel specifications.

Yang Hye-soon, Executive Director of Samsung Electronics’ Home Appliance Business Division, said, “Family Hub has continuously evolved by adding innovative features every year. This year, it is also applied to BESPOKE refrigerators, which will further enhance the value consumers can experience in their kitchen space.”

This content was produced with the assistance of AI translation services.