Easy Purchase and Delivery... Hanjin Co., Ltd. Launches Haman Watermelon Gift Card
[Asia Economy Reporter Yu Je-hoon] Hanjin Co., Ltd. announced on the 14th that it has launched the industry's first Haman Watermelon 'Gift Card' combining agricultural product purchase and compensation. This gift card launch is part of a Creating Shared Value (CSV) project involving Hanjin Co., Ltd., NongHyup, and Haman County to revitalize the local economy and increase sales of Haman Watermelons.
The Haman Watermelon gift card can be stored in a wallet after purchase and allows customers to order products anytime by scanning a mobile QR code. It offers nationwide delivery service. When purchasing Haman Watermelons with the gift card, customers receive the heavy watermelons safely and conveniently in air cap packaging and eco-friendly boxes developed to fit the watermelon shape. A storybook related to Haman Watermelons is also provided.
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The Haman Watermelon gift card can be purchased at pop-up stores operated at Shinsegae Department Store Gangnam Branch (15th?21st) and Main Branch (22nd?28th). In the future, sales channels will be expanded both online and offline to convenience stores, coffee shops, bookstores, and e-commerce platforms.
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