Hoegaarden Releases Limited Edition Package Capturing Fresh Spring Vibes
[Asia Economy Reporter Choi Saeng-hye] Original Belgian wheat beer Hoegaarden announced on the 14th that it will release a special limited edition package that allows you to fully feel the fresh energy of spring.
The limited edition package will be available nationwide in convenience stores starting from the 15th in 500ml cans. This package is designed to celebrate the beginning of spring, allowing consumers to enjoy Hoegaarden's unique captivating citrus aroma and deep flavor in a more special package. The design maintains Hoegaarden's distinctive white tone to emphasize a refreshing feeling, while adding subtly scented daisy flowers that bloom in spring to create a fresh spring atmosphere.
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A Hoegaarden brand representative said, "We wanted to express the natural beauty that Hoegaarden pursues with daisy flowers and green leaves that suit the spring mood," and added, "We hope you enjoy the seasonal changes that have been difficult to feel recently due to social distancing and other restrictions together with the Hoegaarden spring package."
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