[Asia Economy Reporter Yujin Cho] BYC announced that it will launch a daily underwear set as a gift item for those celebrating Coming-of-Age Day.


The Coming-of-Age Day gift item prepared by BYC Lingerie is a poly crystal wire bra with a soft touch and excellent elasticity. This black-colored product features a subtly shimmering polyspan material and a full-cup under-support style that comfortably wraps the chest. It is designed to be comfortable and neat, matching the natural fashion tendency preferred by young consumers in their 20s and 30s who want to look effortlessly stylish, making it suitable as a daily bra.


The mini hem panties that can be coordinated together are a mini style with a side seam length of 5 to 7 cm. The back hip line uses hem fabric without seams, allowing for a clean outfit presentation.


The prices are 27,000 KRW for the poly crystal wire bra and 13,000 KRW for the mini hem panties. They are available for purchase at the BYC online mall and BYC stores nationwide.


A BYC representative said, “We have prepared products suitable for Generation Z, who value cost-effectiveness and practicality, in celebration of Coming-of-Age Day. We hope that the most basic item, underwear, as a gift on this once-in-a-lifetime day, will help start their adulthood on a pleasant note.”



BYC Launches Underwear Gift Sets for Coming-of-Age Day View original image


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing