Danggeun Market Surpasses 7 Million Monthly Users... No.1 Mobile Secondhand Marketplace

Annual Transaction Volume Reaches 700 Billion Won Last Year

[Asia Economy Reporter Kim Cheol-hyun] Danggeun Market (co-CEOs Kim Yong-hyun and Kim Jae-hyun), which operates a location-based mobile secondhand trading service, announced on the 6th that it recorded 7 million monthly active users (MAU) in April.

This is an achievement five years after the launch of Danggeun Market in 2015. After reaching 1 million users three years after the app launch in 2018, it surpassed 3 million in 2019 and exceeded 7 million in April this year. The app's cumulative downloads have reached 19 million, and the total number of registered users has surpassed 10 million.

Riding on this momentum, Danggeun Market has recorded significant growth, achieving transaction volumes of 4.6 billion KRW in 2016, 50 billion KRW in 2017, 200 billion KRW in 2018, and 700 billion KRW in 2019. Especially since expanding its service nationwide in 2018, secondhand direct transactions have been actively conducted in Seoul, Gyeonggi-do, Jeju-do, and Daejeon in that order, showing balanced growth across the country.

Additionally, Danggeun Market ranked overwhelmingly first in metrics such as number of visitors, app usage rate, and average usage time per person in the 'Secondhand Trading App Market Analysis Report' released by mobile big data platform company IGAWorks at the end of last month.

Currently, Danggeun Market operates not only secondhand trading but also a 'local advertising' service that allows small business owners to easily and conveniently promote themselves to neighborhood residents. Local advertising revenue increased by approximately 200% compared to the same month last year. Furthermore, the community service 'Dongnae Saenghwal' (Neighborhood Life), which helps connect neighbors, is currently available in Seoul, the metropolitan area, and some other regions, with plans to expand nationwide within the year.

Kim Yong-hyun, co-CEO of Danggeun Market, stated, "This year, we plan to launch various services that allow Danggeun Market users to connect more with their neighborhoods and neighbors, such as revamping the local advertising system and expanding the Dongnae Saenghwal service area. We aim to expand beyond being the number one mobile secondhand trading platform to become a regional lifestyle platform."

This content was produced with the assistance of AI translation services.