"Friday Night Lingerie Chat" CJ O Shopping Returns with 'FNL Show Season 7'

[Asia Economy Reporter Cha Min-young] CJ ENM O Shopping Division announced on the 16th that it will newly launch the representative underwear program 'FNL Show Season 7.'

FNL stands for Friday and Lingerie. It is the industry's first broadcast planned by CJ O Shopping with underwear as the theme, now entering its seventh season this year. During the peak underwear season from April to July, it will air a total of 14 episodes every Friday night under the theme of 'Lingerie Talk to Brighten Up Friday Nights.'

This season, fashion specialist show hosts Lim Se-young and Kim Jung-sun will lead the program. Additionally, preparing for the summer season when outerwear becomes thinner and more attention is paid to clothing style, each week will feature different themes such as solving backline bulges, cooling materials for summer, and creating volume to counter exposure, introducing style solutions and products accordingly.

In the broadcast at 10:40 PM on the 17th, the ‘Lycra S-Beauty Full Cover Max’ 8-set will be sold for 169,000 KRW. The Lycra S-Beauty Full Cover Max is a steady seller line of Lycra S-Beauty, using ‘Lycra Plus Wing’ fabric containing more than 30% Lycra beauty material in all components. With added Lycra molding, it offers excellent elasticity and recovery. Lycra S-Beauty is a power brand that has ranked first in sales within CJ O Shopping for four consecutive years, surpassing a cumulative order amount of 320 billion KRW.

Special benefits have also been prepared. All customers who purchase during the live broadcast will receive six types of Lycra second panties, and customers who leave separate product reviews will receive an additional tumbler bag. Furthermore, there are loyalty benefits for repeat customers: those who purchase twice will receive a Tefal Power Glide frying pan, and customers who purchase three times or more will be gifted an Odense Yante Arts 2-person set.

A CJ ENM O Shopping Division underwear team official stated, “We focused on assembling underwear products with high-quality materials and various functions for the summer season when clothes become thinner,” adding, “We will prepare to increase various customer benefits in the future.”

This content was produced with the assistance of AI translation services.