Kyle Zendru: "110-Year Samsonite Heritage, Leading Sustainable Growth"

Kyle Zandru, Samsonite Global CEO

[Asia Economy Reporter Yujin Cho] "As an industry leader with 110 years of heritage, we will realize a 'responsible journey' toward sustainable growth.”

Samsonite, the world's largest lifestyle bag brand, announced a global strategy to lead sustainable growth on the occasion of its 110th anniversary.

Samsonite plans to continue its responsibility for sustainable growth by focusing on four areas: products, energy, supply chain, and talent management. First, in the product area, it will increase the use of sustainable materials to reduce the burden on landfills and practice switching to 100% renewable energy by 2025 with the goal of achieving zero carbon emissions. Since 2017, Samsonite has been working to reduce carbon emissions by planting more than 700,000 trees worldwide.

Samsonite's strategy for the next 100 years also includes plans for employees and business partners. Samsonite, which values not only its executives and employees but also the compliance of its partners with ethical codes, will continue various efforts such as expanding social compliance programs to protect the human rights of workers within the supply chain. In terms of talent management, it plans to increase the proportion of female executives and strengthen various policies that help employees balance work and life.

Kyle Zender, Samsonite Global CEO, stated, “Samsonite has always considered respecting people and the environment and fulfilling social responsibility as its most important values, and will continue to move in a direction to create a sustainable society. As an industry leader with 110 years of heritage and a constant pursuit of innovation, we will realize a responsible journey toward sustainable growth throughout our business.”

Founded in 1910 in Denver, Colorado, USA, Samsonite is a representative travel bag brand boasting the world's largest scale, having led innovation and grown as a global leader over its 110-year history.

Samsonite secured numerous 'industry first' titles with innovative designs and materials, such as introducing wheeled travel bags and polypropylene carriers for the first time. Additionally, it has established itself as a lifestyle brand by expanding categories through various subsidiaries such as American Tourister, Tumi, Hartmann, and Gregory.

Since 2018, Samsonite has been leading sustainability by launching eco-friendly products made from sustainable materials such as recycled plastic, recycled nylon, and wood waste. A representative example is the Eco Collection made from 'RecycLex,' a material produced from 100% recycled plastic bottles, through which more than 52 million plastic bottles have been reused to date.

This content was produced with the assistance of AI translation services.