Genesis 3rd Generation G80, Online Launch on the 30th at 12 PM
[Asia Economy Reporter Kiho Sung] Hyundai Motor Group's Genesis brand has confirmed the launch date of the 3rd generation G80 as the 30th of this month.
On the 20th, Genesis sent invitations containing the G80 launch schedule and method to domestic media outlets. The new model of the Genesis G80 comes seven years after the 2nd generation was unveiled in 2013.
Due to the impact of the novel coronavirus disease (COVID-19), this launch event will be held online rather than offline. The 3rd generation G80 launch event will be broadcast live at noon on the 30th via YouTube, Naver TV, Facebook, and other platforms.
This 3rd generation model is said to perfectly embody Genesis's design identity of 'Athletic Elegance.'
The new G80 realizes the most perfect proportions that a rear-wheel-drive luxury sedan can have. In particular, the roofline smoothly slopes like a coupe while still securing ample headroom for the second row.
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The interior pursues a spacious feel centered on the beauty of emptiness, while optimizing the layout of controls to ensure ease of use for various functions. Additionally, it features a rotary electronic shift-by-wire (SBW) gear selector and the Genesis Integrated Controller, which allows infotainment system operation via touch and handwriting input, enhancing intuitive usability.
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