Daeyu Winia Opens Home Appliance Lounge in Seolleung Showcasing the Value of 'Convenience'
[Asia Economy Reporter Ki-min Lee] Daewoo Winia Group announced on the 19th that it has opened 'Winia Lounge,' a complex cultural space introducing the convenience and value of Winia Dimchae and Winia Daewoo home appliances, on the 2nd floor of its Seolleung office building in Gangnam-gu, Seoul.
Winia Lounge consists of five themed zones: Welcome Lounge, Kitchen Zone, Living·Library Zone, Laundry Zone, and Office Zone.
The Winia Lounge was created to allow consumers to experience the value of Daewoo Winia Group's new home appliance brand slogan, Make it easy, by encountering various home appliances from Winia Dimchae and Winia Daewoo and experiencing the convenience they bring to everyday life.
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A Winia Dimchae official said, "We planned this to create an opportunity for customers to become more familiar with Winia Dimchae and Winia Daewoo products and to convey the value of the home appliance brand slogan 'Make it easy.' We will continue to make various efforts to expand skinship with customers."
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