Hanbojjang Bongmiljeolpyeon Red Ginseng Selected as '2020 Seoul Award Innovative Brand'

[Asia Economy Reporter Seungjin Lee] Hong Sam export specialist company ‘Hanbojjang’ announced on the 18th that ‘Hanbojjang Bongmil Jeolpyeon Hong Sam’ was selected as the ‘2020 Seoul Award Innovative Brand’ by the Seoul Metropolitan Government.

The ‘2020 Seoul Award’ is a small and medium enterprise support project conducted by the Seoul Business Agency (SBA), under the Seoul Metropolitan Government, which selects excellent products through a public contest and grants the ‘Seoul Award’ to enhance quality and credibility.

The 6-year-old Jeolpyeon Hong Sam ‘Hanbojjang Bongmil Jeolpyeon Hong Sam’ was recognized for its superior thickness and texture compared to low-priced Jeolpyeon products made from 4-5 year-old Hong Sam. Also, it is known that the high content of raw materials, sophisticated design, and verified excellent manufacturing facilities were reflected in the evaluation.

In January, the Hong Sam concentrate stick pouch product ‘Hanbojjang Power Time’ was selected as the ‘Excellent Member Promotional Product of the Month’ by the Korea International Trade Association and was posted on the trade association’s overseas promotional social network service (SNS).

A Hanbojjang official stated, “We will do our best so that many consumers at home and abroad can purchase high-quality Hong Sam products.”

This content was produced with the assistance of AI translation services.