GS25's 'Tanghuru Kit 4 Types' Surpasses 100,000 Units in Cumulative Sales

[Asia Economy Reporter Seungjin Lee] 'Tanghulu,' a snack made by coating fruit with syrup and letting it harden, is gaining popularity at convenience stores.

GS25 announced on the 16th that the four types of kits released on the 28th of last month ? ▲Strawberry Tanghulu Kit ▲Green Grape Tanghulu Kit ▲Red Grape Tanghulu Kit ▲Cherry Tomato Tanghulu Kit ? have surpassed cumulative sales of 100,000 units.

Additionally, the four Tanghulu kits ranked consecutively from 1st to 6th place in sales among 35 fruit processing categories.

GS25 analyzes this as a result of concentrated customer demand for products that offer simple fun to make at home, driven by customers wanting to try trending products on social networking services (SNS) and the recent expansion of the 'stay-at-home' culture due to social distancing.

The Tanghulu kit consists of fruit, syrup, wooden sticks to skewer the washed fruit, and a microwave-safe paper cup to pour syrup into and melt.

Customers can easily enjoy Tanghulu by placing washed fruit on wooden sticks, putting them into the paper cup, microwaving to melt the syrup, pouring it over the fruit, and waiting for it to harden. Rather than letting it harden at room temperature, refrigerating it results in a cooler and crispier texture. The price is 2,500 won.

Kim Kyunghoon, GS Retail's fruit MD, said, "By releasing the Tanghulu kit, which allows customers to easily prepare and enjoy the SNS trending product or Tanghulu that was previously difficult to taste, we are receiving greater-than-expected positive responses from customers. We will continue to do our best to provide products that customers want from their perspective in the most convenient and substantial form."

This content was produced with the assistance of AI translation services.