Daerim and Samsung Compete in the 'Game of Thrones' Over Sinbanpo 15th Reconstruction

Daelim Industrial 'Acro Hydwon'

[Asia Economy Reporter Onyu Lim] Daelim Industrial and Samsung C&T have entered a fierce competition to win the contract for the ‘Sinbanpo 15th’ reconstruction project. Daelim Industrial proposed the complex name ‘Acro Hyde One,’ while Samsung C&T suggested ‘Raemian One Pentas.’ Both companies are determined to transform Sinbanpo 15th into another landmark along the Han River in Banpo, following Acro River Park.

The Sinbanpo 15th reconstruction involves demolishing the existing apartments and building six new buildings with 641 households. The association plans to hold a general meeting on the 1st of next month to select one construction company among Daelim Industrial, Samsung C&T, and Hoban Construction.

◆Daelim Industrial 'Acro Hyde One'= Daelim Industrial expressed its ambition to maximize the value of Sinbanpo 15th as a unique ‘high-end’ brand leading the best residential value and culture in Korea through the bidding competition.

They proposed the complex name ‘Acro Hyde One.’ The name combines ‘Acro,’ which has grown into Korea’s top high-end residential brand, and ‘The one,’ meaning the only Acro brand town. A Daelim Industrial official explained, "It signifies reaching the pinnacle of true high-end through the best products and design."

They also promised to complete the groundbreaking and sales of ‘Acro Hyde One’ by April 2020, the grace period before the price ceiling system for pre-sale is applied. This means resolving the delayed schedule issue to maximize the benefits for association members. A Daelim Industrial official said, "We will add stability and trust to the project by selecting legal experts to resolve legal risks, conducting schedule simulations and prior reviews, and announcing zero additional charges."

The exterior design will feature a transparently shining curtain wall look and premium stone materials up to 19 meters high. The complex will include a circular corridor, resort-style lobby garden, and drop-off zone. Centered around a rooftop lounge touching the sky, there will be a sky lounge, sky guest room, and sky conference room. They also plan to operate a lifestyle center, edu-center, and sports & spa center where cultural activities can be enjoyed.

Samsung C&T 'Raemian One Pentas'

◆Samsung C&T 'Raemian One Pentas'= Samsung C&T confidently stated, "We will pour Raemian’s best design capabilities into the Sinbanpo 15th reconstruction project."

To this end, they plan to collaborate with the Netherlands-based ‘UNStudio,’ a world-renowned architectural firm famous for the Mercedes-Benz Museum and Singapore’s Raffles City.

Samsung C&T said, “The design for Sinbanpo 15th will include a massive gatehouse, premium gardens, and glamping spaces.” The northern side facing the Han River will have a serene atmosphere, while the southern side connecting to Banpo downtown will incorporate vibrant elements into the design.

The biggest differentiating feature will be a 150-meter gatehouse installed at the complex entrance. A Samsung C&T official explained, “It will create a splendid and majestic impression while using organic lines to convey an elegant and beautiful feeling.” A hotel-style drop-off zone for vehicle boarding and alighting will be created at the parking entrance. With concierge and waiting areas, it will be convenient for children’s school commutes and guest visits, Samsung C&T explained.

The gardens will be composed of one signature plaza and five premium gardens. A sunken garden (The S-Plaza) will be installed at the center of the complex for year-round use. A separate glamping space will also be provided. A Samsung C&T official said, “Indoors, we plan to apply smart kitchens, gallery dining, and pure closets for storing paintings or valuables,” adding, “We will mobilize all the capabilities Raemian has.”

Hoban Construction is also reported to have proposed the complex name ‘Banpo Hoban Summit’ and an unprecedented project financing interest rate of 0.5% per annum.

Hoban Construction stated, "Sinbanpo 15th has the best location conditions in Gangnam, creating great synergy with the Hoban Summit brand strategy. We confidently participated in the bid based on excellent financial soundness, abundant funds, 31 years of know-how in the housing sector, and outstanding construction capabilities."

This content was produced with the assistance of AI translation services.