Outstanding Off-Road Performance... Launch of the New Discovery Sport (Comprehensive)

[Asia Economy Reporter Kiho Sung] Jaguar Land Rover Korea held the official launch event for the New Discovery Sport on the 6th and has begun full-scale sales. After a complete renewal for the first time in five years, the differentiated design and significant performance improvements are drawing attention from domestic customers.

Baek Jeong-hyun, CEO of Jaguar Land Rover Korea, said at the media unveiling event held in Hongcheon, Gangwon Province, “Since its launch in 2015, the Discovery Sport model has been the most beloved premium sport utility vehicle (SUV) not only in Korea but also worldwide.” He emphasized, “The New Discovery Sport further enhances versatility and practicality, faithfully fulfilling its role as an SUV, while vividly showcasing the perfect premium family SUV with Land Rover’s legendary driving capabilities accumulated over 72 years and leading-edge advanced technology.”

The New Discovery Sport features newly applied LED headlamps, a cleanly designed front grille, sporty front and rear bumpers, and a downward-extended air intake, giving it a dynamic yet robust impression. In particular, the LED headlamps with signature daytime running lights (DRL) complete the family look. Additionally, the new bumper includes an 'Active Vane' function that automatically adjusts the air intake volume, helping to reduce carbon dioxide emissions and improve fuel efficiency.

Various advanced technologies have been introduced to enhance convenience. The ClearSight rearview mirror is equipped to function as a regular mirror under normal conditions but provides a high-resolution, clear rear view captured by a camera when the view is obstructed by rear passengers or bulky cargo. The ClearSight Ground View system offers a 180º front view as if looking through the bonnet.

Along with this, enhanced active safety systems such as adaptive cruise control, lane-keeping assist, and blind-spot assist are standard features.

Furthermore, features like brake hold, SOS emergency call, and the InControl Remote system including Land Rover Assistance Service are installed across all models to increase convenience.

In addition, the 'MHEV' system improves fuel efficiency by approximately 6%. The 48V lithium-ion battery stores energy during vehicle operation and assists engine drive. When driving below 17 km/h, the engine drive stops, and the stored energy is used to accelerate the engine when driving resumes. Along with this, the enhanced ZF 9-speed automatic transmission provides about 2% better fuel efficiency compared to the previous transmission. This achieves a combined fuel efficiency of 11.5 km/ℓ.

The engine lineup offers three output levels of Ingenium diesel and gasoline engines. The 2.0L 4-cylinder turbo diesel engine is available in 150 horsepower and 180 horsepower variants, delivering maximum torque of 38.8 kg·m and 43.9 kg·m respectively. The 2.0L 4-cylinder turbo gasoline engine delivers dynamic performance with a high output of 249 horsepower and a maximum torque of 37.2 kg·m.

The New Discovery Sport demonstrates even stronger all-terrain performance. The fully automatic Terrain Response 'System 2' automatically detects road conditions, analyzes current driving conditions, and selects the most suitable terrain program. Additionally, the driver can choose from six modes?Eco, Comfort, Auto, Snow/Grass, Sand, and Mud?according to the road surface.

The All-Terrain Progress Control (ATPC), which automatically controls the powertrain and braking system based on road conditions, is also applied to help safely escape from low-friction surfaces. Moreover, it boasts a wading capability of up to 600mm.

The domestic sales prices for the New Discovery Sport are 62.3 million KRW for the D150 S trim, 66.4 million KRW for the D180 S trim, 72.7 million KRW for the D180 SE trim, and 69.8 million KRW for the P250 SE trim, with a 5-year service plan package provided for all models.

This content was produced with the assistance of AI translation services.