"Taking Responsibility for Children's Traffic Safety" bhc Chicken Unveils Speed Warning System Sign Ceremony

[Asia Economy Reporter Choi Saeng-hye] bhc Chicken is strengthening its efforts to enhance children's traffic safety.

bhc Chicken selected Nowon-gu, Seoul, as the first area to install a speed warning system sign within a school zone and held an unveiling ceremony on the 5th at Yeonji Elementary School's school zone (Choansan-ro 2ra-gil) located in Nowon-gu, Seoul, the company announced on the 6th.

bhc Chicken is the first company to participate in the 'Min-sik Act.' In December last year, bhc Chicken led the way in creating conditions for the Min-sik Act by holding a sponsorship ceremony to install speed warning system signs free of charge in school zones. This year, the company will invest a total of 500 million KRW to sequentially install signs in school zones without speed warning system signs in areas such as Nowon-gu and Gwangjin-gu in Seoul.

The unveiling ceremony was attended by Park Hyun-jong, Chairman of bhc; Lim Geum-ok, CEO of bhc; Han Sang-ho, Director of World Vision Sharing Headquarters; Go Yong-jin, member of the Democratic Party of Korea; Oh Han-ah, Seoul City Council member; Cha Mi-jung, Nowon-gu Council member; Bu Jun-hyeok, Nowon-gu Council member; and Song Wan-joo, CEO of 3M Trade Impact.

Park Hyun-jong, Chairman of bhc, said, "As social interest in children's traffic safety has increased, I am pleased to contribute to creating a school route where both children and parents can feel safe," adding, "bhc Chicken will continue to fulfill its corporate social responsibility by extending a helping hand first to places that need social protection and attention."

In particular, the unveiling ceremony was made more meaningful by the attendance of parents with elementary school children attending Yeonji Elementary School. One parent, Lee, said, "I was worried because there was a lot of traffic around the school, but with the installation of this sign, a safer school commute environment has been created, so I feel relieved," adding, "I hope this will lead to securing more infrastructure for children's traffic safety in many other areas."

This content was produced with the assistance of AI translation services.