Lock&Lock "Get a 20% Discount Coupon When You Bring Your Plastic Airtight Container"

[Asia Economy Reporter Moon Hyewon] Lock&Lock announced on the 4th that it will carry out a resource circulation practice campaign to collect and recycle plastic airtight containers at all PlaceLL stores until May this year.

The campaign is part of Lock&Lock's year-round campaign ‘Love for planet’ and is conducted in collaboration with global environmental company TerraCycle and the Korea Marine Environment Management Corporation. Last November, Lock&Lock signed a multilateral business agreement focused on reducing marine waste.

As the first activity, plastic airtight containers that have reached the end of their lifespan will be collected so that consumers can voluntarily participate and closely practice resource circulation in their daily lives. The campaign will be held at a total of seven PlaceLL stores located in the Seoul metropolitan area, including Seocho and Songpa districts. Customers who bring old plastic airtight containers will receive a coupon to purchase Lock&Lock airtight containers at a 20% discounted price. The containers must be clean and washed, and containers from other brands as well as Lock&Lock products are accepted. However, single-use containers are excluded.

The plastic airtight containers collected by Lock&Lock and consumers will be reborn as eco-friendly products. Along with plastics retrieved from the sea by the Korea Marine Environment Management Corporation, after separation and washing processes, they will be processed into recycled plastic raw materials through TerraCycle’s R&D technology. The raw materials produced in this way are expected to be newly created into various forms, from everyday useful items like shopping bags to public facilities.

Lock&Lock also offers special gifts for consumers participating in the campaign when they purchase over 50,000 won using the discount coupon.

Kang Minsuk, Executive Director of Lock&Lock HR Center, said, “Lock&Lock has continuously carried out the ‘Exchange Campaign,’ which exchanges old plastic airtight containers and cookware for new products to practice resource circulation with consumers. Encouraged by the high response from consumers to the Exchange Campaign, we are collaborating with TerraCycle and the Korea Marine Environment Management Corporation this time to engage in resource circulation in a more multifaceted way.”

This content was produced with the assistance of AI translation services.