European Premium Cars Running on Domestic Tires Reported
[Asia Economy Reporter Suyeon Woo] Recently, as domestic tire brands have been recognized for their technological capabilities and product quality in the global market, the supply of new car tires to European premium automakers is increasing.
According to the tire industry on the 1st, Kumho Tire recently supplied the 'Crugen Premium (K33)' as new car tires for Audi's best-selling sport utility vehicle (SUV) model, the 'Audi Q5.' The Crugen Premium (K33) is Kumho Tire's SUV-exclusive product, designed to faithfully deliver optimized performance for high performance, including handling, braking power, and high-speed driving safety.
Earlier, last year, Kumho Tire also supplied new car tires for Mercedes-Benz's G-Class SUV. The tires mounted on the G-Class are also SUV-exclusive tires called 'Solus KL21,' featuring high durability and wear resistance, with a wide tread (the tire surface in contact with the road) applying a symmetrical pattern, resulting in low rolling resistance, high driving force, excellent driving stability, and quietness.
A Kumho Tire official explained, "The supply of new car tires for Audi's Q5 this time is a result of recognizing Kumho Tire products' quality and technology, as they are supplied in large quantities as the main specification."
Korea Tire, ranked number one in the domestic tire industry, is also strengthening partnerships with European premium brands. Recognized for its technological capabilities, Korea Tire is increasingly supplying new car tires especially for high-performance SUVs.
At the end of last year, it supplied 'Ventus S1 evo3 SUV' and 'Winter i*cept evo2 SUV' as new car tires for Audi's high-performance SUV, the New Audi SQ8 TDI, and previously supplied products to various Audi models ranging from the sedan A3, New Audi A4 to premium SUVs Q3, Q5, and Q7.
In October, it also supplied the ultra-high-performance tire 'Ventus S1 evo3 SUV' as new car tires for the third-generation Porsche Cayenne. This was an additional supply contract secured in recognition of the tire technology previously supplied to the Porsche Macan. The Ventus S1 evo3 SUV tire applies a special nylon material to reinforce sidewall rigidity and uses a lattice pattern to improve cooling efficiency and block rigidity.
A Korea Tire official emphasized, "The supply contracts for new car tires for European premium models require strict verification, making them an achievement that represents the tire company's technological capabilities and quality."
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Ventus S1 evo3 SUV supplied as original equipment tires for the new Audi SQ8 TDI
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