Hantosin Restructures Core Business Organization and Leads Social Contribution Efforts

[Asia Economy Reporter Yoo In-ho]

The key management themes for Korea Land Trust (Hantosin) this year are organizational restructuring and social contribution. To overcome the challenging business environment, the company plans to revamp its core business organization and focus on fulfilling its corporate social responsibility.

Recently, Hantosin reorganized its sales organization through an organizational restructuring. In this restructuring, the existing Future Strategy Business Headquarters was expanded into the Strategic Products Headquarters and the REITs Business Headquarters. The Urban Regeneration Business Headquarters was also reorganized into Urban Regeneration Headquarters 1 and 2, expanding and strengthening the sales division. Under the Planning Office, a New Product Development Team was newly established to promote the discovery of future businesses and the advancement of organizational structure, including the development of new products and new business types.

The REITs business division will also be strengthened. The newly established REITs Business Headquarters will actively pursue REITs investments with two teams. The Strategic Products Headquarters will engage in the development and commercialization of specialized products in logistics, distribution, environment, and the silver industry sectors. The Urban Regeneration Business Headquarters will be organized into two headquarters and four teams, accelerating talent recruitment.

A senior official of the company said, "It is true that over the past few years, the profit structure has been concentrated to the extent that performance from borrowing-type land trusts accounted for more than 90% on average," adding, "We will secure stable future growth engines while quickly responding to internal and external environments through flexible organizational operation."

Hantosin also plans to continue its social contribution activities for underprivileged groups. In fact, Hantosin conducts annual volunteer activities for sharing briquettes of love. Hantosin employees directly participate in briquette-sharing volunteer work, drawing positive responses from local residents. Employees who cannot participate in the event contribute by donating collected funds to the "Warm Korean Peninsula Love Briquette Sharing Movement," showing their support.

Last year, Hantosin also donated 100 million KRW for restoration funds during the Gangwon wildfire disaster. At that time, employees participated in supporting the wildfire victims in Gangwon Province, delivering 107 million KRW collected by employees to the Hope Bridge National Disaster Relief Association. The funds were used for recovery efforts in five areas designated as national disaster zones, including Gangneung, Sokcho, and Goseong.

A Hantosin official said, "As the role of social enterprises is emerging, we will take the lead in social contribution activities," adding, "We will continue to participate in various sharing activities to contribute to creating a better society."

This content was produced with the assistance of AI translation services.