Shinsegae Simon Hosts 19th Anniversary Shopping Festival at Yeoju Premium Outlets

Over 200 Brands Participating Through May 17
Exclusive Benefits Including Up to 80% Off at Tommy Hilfiger

Shinsegae Simon announced on May 8 that it will be hosting a commemorative shopping festival at Yeoju Premium Outlets through May 17 in celebration of the outlet’s 19th anniversary.

First, more than 200 brands across all categories will offer a variety of special benefits, including additional discounts. Shoppers can enjoy these perks at popular brands such as Polo Ralph Lauren, Nike, Adidas, Under Armour, New Balance, and Lululemon, as well as at luxury brands including Burberry, Ferragamo, and Maison Margiela. In addition, exclusive brands such as Recto and Pottery will also offer attractive shopping opportunities.

Visitors are touring the event venue at Yeoju Premium Outlets. Provided by Shinsegae Simon.

At the special event venue, Tommy Hilfiger will be offering discounts of up to 80%. At the Handsome Group event, brands such as DKNY, Club Monaco, Aspesi, and MUE will be holding family sales. OFFOUT will be selling HOKA products at up to 60% off.

There will also be pop-up stores and on-site events for visitors to enjoy alongside shopping. At the WEST Luxury Plaza, shoppers can visit a large “Winnie the Pooh” photo zone presented in collaboration with Playinthebox. In the Bridge section, the “Salon de Yeoju” pop-up will be selling locally produced Yeoju rice. During the weekends of the event period, a Haribo pinball event will take place near the WEST carousel.

There will also be a customer appreciation event that offers additional shopping benefits. During the event, on Fridays, Saturdays, and Sundays, customers who make purchases of at least 600,000 won or 1,000,000 won across all categories using a Samsung Card will receive Shinsegae gift certificates worth 30,000 won or 50,000 won, respectively. Additionally, those who spend at least 2,000,000 won or 3,000,000 won on designated luxury brands using a Shinhan Card will receive Shinsegae gift certificates worth 60,000 won or 90,000 won, respectively.

A representative from Shinsegae Simon stated, “To mark the 19th anniversary of Yeoju Premium Outlets, we have prepared a rich shopping festival, from brand benefits to pop-ups. We hope that, in celebration of Family Month, all families will enjoy meaningful moments together at Yeoju Premium Outlets.”

This content was produced with the assistance of AI translation services.