SLL Returns to Profitability Boosted by Success of "The Man Who Lives with the King"
First-Quarter Sales of 94.3 Billion Won and Operating Profit of 3 Billion Won
Megabox Also Achieves Highest First-Quarter Sales Since COVID-19
On May 7, ContentreeJoongAng announced that it recorded sales of 191.8 billion won and an operating loss of 1.6 billion won in the first quarter of this year.
Its subsidiary SLL posted sales of 94.3 billion won and an operating profit of 300 million won, returning to profitability. This was due to the number of JTBC drama episodes aired increasing from 16 in the same period last year to 30 this year.
The film "The Man Who Lives with the King," produced with the participation of BA Entertainment, also achieved cumulative admissions of 16.8 million and sales of 162.2 billion won, ranking second in Korea’s all-time box office attendance and first in revenue. The Netflix original "Lady Dua" also contributed to the upward trend by reaching No. 1 globally in the non-English TV show category.
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Megabox achieved its highest first-quarter sales since COVID-19, driven by the success of "The Man Who Lives with the King." In the second quarter, the company plans to further strengthen its content competitiveness and pursue operational efficiency in line with this trend.
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