Sharing Citizens' Experiences in Starting a Business, Marriage, Employment, and Life in Busan



Hosted by Han Sangjin, Busan City's Media Communication Ambassador

Why did actor Han Sangjin appear on the Busan City YouTube channel?


Busan Metropolitan City (Acting Mayor Kim Kyungdeok) is producing a talk variety show called "I Know Because I've Tried" with actor Han Sangjin, who serves as the city's media communication ambassador. The program will be released through Busan City's official YouTube channel.


"I Know Because I've Tried" is a content series that features Busan citizens who have firsthand experience in areas such as starting a business, marriage, employment, and settling in Busan. The program was planned with the aim of sharing the experiences of those who have chosen Busan as their home, providing empathy and information to viewers facing similar concerns.

Scene from the talk content 'Haebwaseo Aneunde' on Busan City's official YouTube channel.

Scene from the talk content 'Haebwaseo Aneunde' on Busan City's official YouTube channel.

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Han Sangjin will serve as the main MC. Han Sangjin relocated his home base to Busan five years ago with his wife, Park Jeongeun, head coach of the BNK SUM Busan Bank Basketball Team, and has consistently expressed his affection for Busan through various broadcasts. Thanks to this connection, in March, he and Coach Park Jeongeun were appointed as Busan City's media communication ambassadors. This is the first time in Busan that a married couple has served together as ambassadors.


Public official MC Kim Kyubi will join as the co-host. The two MCs will appear under the nicknames "Han Ambassador" and "Gongbi," leading the conversation. While Han Sangjin shares experiences from the citizens' perspective, public official Kim Kyubi will provide balanced information and policies from the city.


The program is structured as themed episodes. The first episode, "Busan Real Estate," will be released on May 8. It features Taebak Lee Taesu, a real estate YouTuber with 160,000 subscribers, and Jeon Kyungmin, a real estate lawyer, who will share real estate stories based on their field experience.


In the second episode, "Original Busan Foreigners," Laura McLuckie from Scotland, who has lived in Busan for 15 years, and Taegun Smith from Seattle, a 13-year resident, will appear to share their experiences of settling in Busan, including marriage, employment, and visa processes.


The third episode, "Back Alley Business Geniuses," features Lee Wonseok, CEO of Golchigi Food, Kang Junyoung, a commercial district analysis YouTuber, and Kim Nolbu, a local marketing creator from Busan. The episode will cover topics such as overcoming 1 billion won in debt during the COVID-19 period, SNS marketing strategies, and voices from the local business scene.


The main trailer and prologue were released on April 23, and on April 28, a live comment session for citizen participation will be held. Busan City plans to operate this content as the channel's first regular series, expanding two-way communication with citizens.



Busan City spokesperson Oh Mikyung emphasized, "We will create content based on citizens' experiences, including comments and feedback," adding, "We aim to develop the YouTube channel into a platform that shares stories of life in Busan together with its citizens."

A scene from the YouTube channel talk content "Haebwaseo Aneunde".

A scene from the YouTube channel talk content "Haebwaseo Aneunde".

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This content was produced with the assistance of AI translation services.

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