Hotel Shilla Turns to Operating Profit of 20.4 Billion Won in Q1... Sales Exceed 1 Trillion Won

Simultaneous Improvement in Duty-Free and Hotel Segments

Profitability-Focused Strategy Delivers Results

Sales Reach 1.0535 Trillion Won, Net Profit Turns Positive

Ongoing Efforts to Strengthen Business Fundamentals

Hotel Shilla succeeded in turning around its performance in the first quarter. This is attributed to its focus on securing a stable profit base despite challenging business conditions.

On April 24, Hotel Shilla announced that its consolidated operating profit for the first quarter of 2026 reached 20.4 billion won, turning profitable compared to the same period last year.

During the same period, sales amounted to 1.0535 trillion won, up 8.4% from a year earlier. Net profit also turned positive, reaching 5.998 billion won.

The duty-free (TR) segment recorded sales of 884.6 billion won, a 7% increase year-on-year, and operating profit of 12.2 billion won, marking a turnaround from a loss in the same period last year. The company explained that, despite industry-wide difficulties such as high exchange rates and a deteriorating global economy, it was able to establish a stable business foundation by focusing on profitability-driven management.

The hotel and leisure segment posted sales of 168.9 billion won and operating profit of 8.2 billion won, representing increases of 16.7% and 228%, respectively, compared to the previous year.

A representative from Hotel Shilla stated, "The duty-free segment will continue to secure stable profitability through ongoing structural improvements, and we will respond proactively to internal and external environmental and market changes. Based on our three-brand system, we will strengthen brand competitiveness and secure a foundation for continuous growth."

This content was produced with the assistance of AI translation services.