Goyang City Launches Full-Scale Cooperation Network for International Conference Complex District Public Project
Council Meeting Held for International Conference Complex District Cluster Facilities
Participation from Cluster Facilities and Related Organizations
Discussion on Joint Promotion, Marketing Strategies, and Development of Linkage Programs Among Cluster Facilities
Goyang Special City in Gyeonggi Province (Mayor Lee Dong-hwan) held the "Goyang International Conference Complex District Cluster Facility Council Meeting" on the 22nd to strengthen cooperation among cluster facilities in the International Conference Complex District.
Goyang Special City (Mayor Lee Dong-hwan) held the "Goyang International Conference Complex District Aggregated Facilities Council Meeting" on the 22nd to strengthen cooperation among the aggregated facilities in the International Conference Complex District. Provided by Goyang City
View original imageThe International Conference Complex District is an area where facilities such as international conference venues, accommodation, shopping, and cultural facilities are clustered together, serving as a hub for the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry by combining exhibition, convention, tourism, and business functions.
The city was designated as an International Conference Complex District in 2018 following approval from the Ministry of Culture, Sports and Tourism and designation by Gyeonggi Province. Since then, it has continuously established a foundation for participating in national public projects.
In particular, the city was selected for the International Conference Complex District Revitalization Project last year, and again this year, securing a total project budget of 380 million won, including 190 million won in national funds and 190 million won in city funds.
This project consists of programs designed to strengthen the overall competitiveness of the International Conference Complex District, such as: △ Development and hosting of the GCC Goyang Festa, △ Support for activating GCC Goyang facilities, △ Activation of the Goyang MICE Development Center, and △ Activation of the GCC Goyang Information Center. In addition, the city plans to boost actual visitor attraction and revitalize the local economy by linking with cluster facilities.
To ensure the successful implementation of the project, a council meeting of the International Conference Complex District was held on the 22nd. Related organizations, including cluster facilities, the Gyeonggi Province Tourism Industry Division, KINTEX, and the Goyang Research Institute, participated.
At the meeting, the council shared ideas for detailed projects related to the International Conference Complex District support project and discussed various collaboration measures, including △ joint promotion and marketing strategies and △ the development of linkage programs between cluster facilities.
Goyang City plans to use this meeting as an opportunity to strengthen the organic network among cluster facilities. The city also aims to establish a regular collaboration system based on the council to maximize the achievements of public projects and enhance the competitiveness of the MICE industry through regular council operations.
Meanwhile, cluster facilities in the International Conference Complex District refer to facilities such as accommodation, retail, and performance venues connected to international conference venues, which enhance user convenience and contribute to the activation of the industry. Facilities designated as cluster facilities can receive administrative and financial incentives, such as reduced traffic impact fees.
A total of four locations in Goyang have been designated as cluster facilities: Sono Calm Goyang, Hyundai Department Store, and One Mount in 2020, with Starfield Market Ilsan Branch to be additionally designated in 2025. This is expected to expand synergy among cluster facilities and inject new vitality into both the local commercial district and the MICE industry.
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A Goyang City official stated, "The selection for the International Conference Complex District public project demonstrates the growth potential of Goyang's MICE industry. We will strive to create synergy effects through close cooperation among cluster facilities and to advance as a global MICE city."
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