"Test Drive a Hyundai and Win a Trip to the World Cup" Large-Scale Test Drive Event Announced
First Group Stage Match Viewing Package for the National Team Offered
Hyundai Motor Company announced on April 1 that it will host a large-scale test drive event to commemorate and support the FIFA World Cup 2026.
The event will be held at the "Driving Lounge," Korea's largest dedicated test drive center, and various prizes will be offered to event winners, including the opportunity to watch the World Cup in person.
Until April 26, anyone who makes an online reservation or visits one of the 27 Driving Lounges nationwide and completes a test drive—regardless of vehicle model—will be automatically entered into the event.
Six first-prize winners will receive a package that includes airfare, accommodation, and match tickets so they can attend the national team's first group stage match of the World Cup in person. Additionally, other selected participants will receive official World Cup match balls as prizes.
As an official partner of the World Cup, Hyundai Motor Company plans to run various related events, including this test drive promotion. These will include the "World Cup Official Match Ball Donation Campaign," which supports youth football players across the country, and the selection of the "Hyundai Motor World Cup Supporters Expedition," which will allow fans to experience the most moving moments of the World Cup on site.
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A Hyundai Motor Company representative stated, "We plan to offer customers the chance to experience mobility and to watch the World Cup in person," adding, "We will deliver messages of support for the national team on behalf of the entire nation and provide customers with the joy of cheering for the World Cup through a variety of campaigns."
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