Customers are browsing vegetables and greens at the Jeollanam-do Local Food Direct Store, which has relocated to the food hall on the basement first floor of the Gwangju Shinsegae Main Building. Provided by Gwangju Shinsegae

Customers are browsing vegetables and greens at the Jeollanam-do Local Food Direct Store, which has relocated to the food hall on the basement first floor of the Gwangju Shinsegae Main Building. Provided by Gwangju Shinsegae

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Gwangju Shinsegae Co., Ltd. has relocated its stores to support convenient one-stop shopping for customers.


On March 17, Gwangju Shinsegae opened the Jeollanam-do Local Food Direct Store at the food hall on basement level 1 of the main building. The Jeollanam-do Local Food Direct Store, which had previously been located at the Play Spot connecting passage, has now moved to a location between the meat and seafood sections within the food hall.


Since its opening at Gwangju Shinsegae in 2022, the Jeollanam-do Local Food Direct Store has steadily gained popularity by offering fresh fruits and vegetables from Dogok, Hwasun, at affordable prices. In particular, as a local corporation, Gwangju Shinsegae has supported local farmers by helping them sell their agricultural produce, further enhancing its commitment to mutual growth with the local community.


Gwangju Shinsegae decided to relocate the store in response to the increasing number of customers visiting the Local Food Direct Store and their feedback expressing a desire to purchase meat and seafood in a single shopping trip.


To commemorate the relocation, the Jeollanam-do Local Food Direct Store has launched a stamp event. Customers who make purchases will receive stamps, and upon meeting certain criteria, they will be eligible to receive gifts such as misugaru or yogurt. The stamp event will continue through September.


'Namsan Farm,' which had been located in the basement connecting passage of the main building, has also moved to a spot in front of the escalator in the food hall on the basement level of the main building. Opened at Gwangju Shinsegae in 2020, Namsan Farm is a flower specialty brand from Yeongam, Jeollanam-do, and attracts visitors with a variety of bouquets and potted plants in addition to fresh flowers such as roses and freesias.


With the relocation to a spot directly in front of the basement escalator, Namsan Farm expects that customers visiting the various pop-up stores at Gwangju Shinsegae will naturally be drawn to the shop.



Kwon Hyukwon, head of the Food and Living Department at Gwangju Shinsegae, said, "By relocating the Local Food Direct Store and Namsan Farm, we aim to support our customers' one-stop shopping experience and expect to boost sales for local flower growers. Gwangju Shinsegae will continue to lead the way in ensuring customer satisfaction and practicing mutual growth with the local community."


This content was produced with the assistance of AI translation services.

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