R.LUX Operates 'Salon de R.LUX' in Seongsu-dong Until April 26... Offers Premium Beauty Classes

Global Artists Including Son Juhee, Oh Hyunjung, and Lee Sungwook to Participate
Experiential Spaces Such as Brand Gallery and Beauty Atelier Provided

Coupang's luxury beauty and fashion service, R.LUX, is presenting a variety of beauty classes at its experiential pop-up, "Salon de R.LUX," operated in Seongsu-dong, Seoul, until April 26.

Premium beauty brand experts, including Son Juhee (Sontail), the runner-up of the Coupang Play beauty entertainment show "Just Makeup," will participate, allowing customers to experience top-tier beauty know-how firsthand.

The classes will be held two to three times a day according to each brand's schedule, with a capacity of 12 participants per class, and reservations can be made through Coupang. From March 11 to 13, the modern makeup artist brand NARS will introduce its brand philosophy and makeup techniques. On March 12, senior makeup artist Oh Hyunjung (Odolchevita) will demonstrate how to use the brand's new foundation. On March 20, Son Juhee will share her base makeup know-how under the theme "Real Skin Base."

Lee Sungwook, former artist at the global makeup brand MAC and the first-ever global senior artist from Asia, will lead a class on texture layering and skin expression on March 27. On April 3, Park Taeyoon (Firstman), known as a legend in Korean makeup, will give a lecture on spring season makeup.

The pop-up space consists of five floors, from the basement level one to the fourth floor above ground, and offers a variety of experiential programs in addition to the beauty classes. There is a brand gallery introducing brands and products, a self-makeup area called Beauty Atelier, and the R.LUX Boutique where curated products can be experienced. The Men's Cave offers experiences with men's beauty and whiskey, and weekend hair styling and whiskey classes are also available by reservation. All visitors will receive an eco-bag and coffee, and customers who complete all experiences will be presented with beauty products. Admission tickets can be purchased for 100 won through Coupang Travel.

A representative from R.LUX stated, "Salon de R.LUX was designed to connect customers and brands directly and share the best beauty experiences," adding, "We plan to expand luxury content further by collaborating with various brands in the future."

This content was produced with the assistance of AI translation services.