Korea Investment & Securities announced on March 4 that the number of cumulative subscriptions to its Bankis ISA (Individual Savings Account) brokerage-type account, available through its own application and website, has surpassed 1 million accounts.

Korea Investment & Securities Surpasses 1 Million Bankis ISA Brokerage Accounts... Customer Appreciation Event View original image

The number of subscribed accounts, which stood at 536,000 at the end of 2023, increased to 1,088,000 by the end of 2025, and has continued its sharp upward trend, reaching a cumulative total of 1,237,000 accounts as of the end of February 2026. The brokerage-type ISA allows subscribers to directly invest in a variety of financial products while enjoying tax benefits. The participation of young investors is also notable, with the share of subscribers in their 20s and 30s rising from 46.6% at the end of 2024 to 58.7% as of this month.


Accordingly, Korea Investment & Securities has organized a customer appreciation event to commemorate surpassing 1 million accounts. Until March 31, customers using the Bankis ISA brokerage-type account who meet the requirements for account opening, deposit, and transaction will be eligible for a reward of up to 1.6 million won per person. Both new and existing account holders may participate in this event, and further details are available on the Korea Investment & Securities website and mobile app.



A representative from Korea Investment & Securities stated, "We are focusing on enhancing a user-centered, non-face-to-face investment environment to meet the increasingly sophisticated needs of investors," adding, "We will continue to listen to our customers and strive to become a financial partner that grows together, in order to repay the trust you have placed in us."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing