[Today’s New Product] Spicier and Smokier... No Brand "NBB Amazing Double Salsa"
Shinsegae Food No Brand Burger
"Amazing Double" surpasses 1.5 million units in 10 months since launch
New menu aims to sustain popularity...with added jalapenos and tomato salsa
Shinsegae Food announced on the 11th that No Brand Burger has launched the "NBB Amazing Double Salsa."
According to Shinsegae Food, the "NBB Amazing Double," introduced in May last year, has sold an average of 150,000 units per month and surpassed cumulative sales of 1.5 million units in just 10 months after its launch. By using double patties with a grilled flavor and increasing the meat weight by 30% compared with regular double-patty burgers, while setting the price at 4,500 won for an a-la-carte item and 6,400 won for a set, it has established itself as a value-for-money menu item.
The newly introduced "NBB Amazing Double Salsa" is a menu item that adds spicy jalapenos and tomato salsa sauce to the existing product. It enhances the spicy flavor by adding cheese, jalapenos, onions, and lettuce to the double patties that emphasize a grilled taste. The price is 4,600 won for an a-la-carte item and 6,500 won for a set.
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To commemorate the launch of the new product, No Brand Burger is running a set upgrade promotion through its own application until the 20th, offering french fries and a drink free of charge to purchasing customers.
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