Korea GM Shares Integrated Service Strategy with Cooperative Service Network

End of Directly Operated Service Center Operations

GM Korea (Korea GM) announced on December 10 that it had declared its plan to strengthen a cooperation service-oriented operating system for its nationwide service network partners at the Incheon Samsan World Gymnasium in Bupyeong-gu, Incheon, on December 9. Korea GM will stop accepting service requests at its nine directly operated service centers nationwide starting January 1 next year, and will suspend their operation entirely from February 15.

Approximately 400 people attended the event, including Hector Villarreal, President of GM Korea, Gustavo Colossi, Vice President of Sales, Service, and Marketing at GM Korea, key executives, and representatives from the nationwide cooperative service and sales network.

Vice President Gustavo Colossi presented next year's sales plan and integrated service strategy, outlining specific action plans such as strengthening the network, enhancing customer care, improving warranty and technical support systems, and ensuring stable parts supply. There was also a field-focused Q&A session regarding plans to support call center partners and future operational directions.

President Hector Villarreal stated, "We will continue to provide the highest level of customer service as we do now," adding, "Based on close partnerships with the field, we will consistently deliver prompt and accurate services, do our utmost to earn customer trust, and expand communication and support with service centers to create a future where everyone grows together."

The Korea GM cooperative service network currently handles about 92% of all customer service volume. Korea GM is closely coordinating with the network council to ensure that the remaining 8% of service volume, previously handled by directly operated service centers, can be stably accommodated by local cooperative service networks.

A Korea GM representative said, "In areas where directly operated service centers were located, customers can receive the same level of service through multiple large and small cooperative service centers."

This content was produced with the assistance of AI translation services.