Amorepacific Donates 14.5 Billion KRW in Cosmetics and Daily Necessities to Socially Disadvantaged Groups

20th Anniversary of Arittaun Goods Sharing
Donation of Products to the Community Chest of Korea
To Be Delivered to Over 3,000 Welfare Facilities Nationwide

Amorepacific Group announced on November 27, 2025, that it will donate cosmetics and daily necessities worth approximately 14.5 billion KRW through the 2025 "Arittaun Goods Sharing" program to the Community Chest of Korea (Love Fruit).

Amorepacific Headquarters. Provided by Amorepacific

This year's Arittaun Goods Sharing involves 20 brands, including Hera, Laneige, Mise-en-scene, Innisfree, and Amos. Cosmetics and daily necessities valued at 14.5 billion KRW, based on retail prices, will be delivered to around 3,000 social welfare facilities nationwide. The initiative focuses on broadly supporting socially disadvantaged groups, including people with disabilities, the elderly, children, women, residents with migrant backgrounds, and young adults preparing for independence.

Arittaun Goods Sharing is a product donation initiative launched by Amorepacific Group in 2005 to create a more beautiful world through coexistence with local communities. Since 2009, the scale and scope have expanded through a partnership with the Community Chest of Korea. To date, the cumulative donation amount has reached approximately 113.3 billion KRW, benefiting more than 46,000 social welfare facilities nationwide.

A representative of Amorepacific Group stated, "We will continue sharing to spread the value of beauty in the future."

This content was produced with the assistance of AI translation services.