Hamyang County Wins Grand Prize at the 15th Busan Return-to-Farming and Rural Settlement Expo
Received Top Scores from Organizers for
Number of Consultations and Seminar Participation
Hamyang County in South Gyeongsang Province announced on the 25th that it participated in the 15th Busan Organic, Eco-Friendly, Return-to-Farming, and Rural Settlement Expo, held at BEXCO in Busan for four days starting from the 20th and hosted by Messe Korea. The county promoted return-to-farming and rural settlement in Hamyang to attract new residents and also sold and promoted agricultural products and processed goods produced by returnees to farming and rural life.
At the Hamyang County consultation booth, return-to-farming and rural settlement consultants promoted Hamyang’s programs, such as the Stay-Type Agricultural Startup Support Center and emotional marketing utilizing tourism resources like "Oreul GO Hamyang," to encourage people to move to Hamyang.
Photo of the promotional booth at the 15th Busan Return-to-Farming and Rural Settlement Expo in Hamyang County
View original imageAt the sales booth, members including the president of the Return-to-Farming and Rural Settlement Association participated, selling agricultural products such as free-range fertilized eggs, strawberries, beans, and dried vegetables, as well as a variety of processed goods including grape juice, strawberry syrup, and bellflower root syrup. Through these activities, Hamyang County actively promoted itself as a region capable of generating stable income.
As a result, Hamyang County received the Grand Prize as an outstanding local government from the expo organizers. This achievement was based on the substantial number of consultations conducted during the event and being selected as a "local government people want to visit" at the return-to-farming and rural settlement presentation held in the seminar room.
In particular, Hamyang County attracted attention by being the first to present at the return-to-farming and rural settlement promotional event in the seminar room. Unlike other presentations at the provincial level from South Gyeongsang, South Jeolla, and North Jeolla Provinces, Hamyang was the only basic local government to present, drawing significant interest from visitors. After the presentation, visitors responded enthusiastically, shouting slogans such as "Hamyang is perfect!", "Oreul GO Hamyang," and "Sangnim Park."
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An official from the county stated, "Education is one of the key factors for successful settlement in rural areas. Hamyang County is preparing specialized education programs for prospective returnees, and we plan to begin recruiting the 9th class of the Stay-Type Agricultural Startup Support Center at the end of December 2026. We ask for your continued interest."
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