Park Haseon and Seo Kyungduk Produce "The Future of Kimchi" Video for "Kimchi Day"

'The Power of Science, Opening the Future of Kimchi' video excerpt. Professor Seo Kyungduk

Seo Kyungduk, a professor at Sungshin Women's University and global ambassador for the World Institute of Kimchi under the Ministry of Science and ICT, has teamed up with actress Park Haseon to release the video "The Power of Science, Opening the Future of Kimchi."

This video was co-produced with the World Institute of Kimchi to mark "Kimchi Day" on November 22. The 4-minute-and-30-second Korean version was released first, with plans to gradually expand to multiple languages.

The main content of the video highlights how kimchi is evolving beyond a simple fermented food to become a core resource for the future, connecting with various industries such as biotechnology, medicine, and cosmetics.

'The Power of Science, Opening the Future of Kimchi' video excerpt. Professor Seo Kyungduk

In particular, the video emphasizes that for Korean kimchi to maintain its status as the origin country in the global era, it is essential to integrate tradition with cutting-edge science and technology.

Professor Seo, who planned this project, stated, "I wanted to convey that kimchi is recognized as a 'global superfood' not only as a representative Korean dish but also for its diverse health benefits, such as anti-obesity and anti-cancer properties."

He also added, "Kimchi is so popular that countries like the United States and the United Kingdom celebrate 'Kimchi Day,' and currently, kimchi is exported to over 90 countries worldwide."

Park Haseon, who provided the narration for the video, said, "I am delighted to introduce the future of kimchi with my voice on 'Kimchi Day,' and I hope many viewers at home and abroad will watch it."

Meanwhile, the World Institute of Kimchi and Professor Seo Kyungduk have been actively promoting the globalization of kimchi by producing multilingual videos about kimchi for audiences around the world and revising the English spelling of Kimchi cabbage, among other ongoing efforts.

This content was produced with the assistance of AI translation services.