Simmons Wins "Best Brand Award" at Global Standard Management Awards

Consumer Evaluation Indicators Also Reflected in Judges' Assessments
"Even More Meaningful to Be Recognized by Consumers"

Simmons announced on November 20 that it has received the "Best Brand Award" at the 24th Global Standard Management Awards (GSMA).

The Global Standard Management Awards is a prestigious management award ceremony in South Korea, organized by the Korea Management Registrar (KMR) and sponsored by the Ministry of Trade, Industry and Energy, the Ministry of Environment, and the Ministry of SMEs and Startups.

The Best Brand Award is presented to brands that have received excellent evaluations for innovation and eco-friendliness and are recognized by consumers as valuable. The selection process reflects not only the judges' assessments but also consumer evaluation indicators.

With this achievement, Simmons has continued its success after ranking first in the mattress category at the "2025 Green Star" organized by the Korea Management Registrar in May, by also winning at this year's Global Standard Management Awards.

A company representative stated, "It is even more meaningful to once again be recognized by consumers for the excellence and competitiveness of our brand," adding, "Simmons will continue to take the lead in quality innovation and the creation of a safe bedroom culture with a strong sense of responsibility and mission to ensure consumers' sound sleep."

This content was produced with the assistance of AI translation services.