Bithumb announced on November 13 that it will hold a partnership event with the beer franchise Saenghwal Maekju until December 31.


Through this collaboration, Bithumb will introduce two types of chicken-'Angry Bird Buljang' and 'Angry Bird Honey Golden'-along with a limited-edition wheat beer, 'Bithumb Golden Wheat', which will be available exclusively at Saenghwal Maekju directly operated stores.

Bithumb Collaborates with Saenghwal Maekju: "Up to 1 Million KRW in Bithumb Credits" View original image

A scratch coupon event with a guaranteed win for every customer visiting Saenghwal Maekju stores will also take place. During the event period, customers who order the limited-edition collaboration menu will receive a scratch coupon. By entering the coupon's random code into the Bithumb app, participants can receive Bithumb KRW worth at least 2,000 won and up to 1 million won.


To receive the event benefits, Bithumb customer verification (KYC) and linkage with a KB Kookmin Bank account are required. Further details can be found on the Bithumb event page.



A Bithumb representative stated, "We prepared this collaboration so that customers who may find virtual assets difficult to approach can view them from a new perspective through 'chimaek', a staple of daily life in Korea." The representative added, "We will continue to expand touchpoints with customers by connecting everyday life and virtual assets through various marketing initiatives."


This content was produced with the assistance of AI translation services.

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