Lina Life Insurance Launches "Document ZERO Claims Service" Brand Campaign
Lina Life Insurance announced on November 3 that it has released an advertising campaign for its digital-based automatic claims service, the "Document ZERO Claims Service."
The Document ZERO Claims Service is a convenient digital claims service that allows customers to submit insurance claims automatically without the need to provide any additional documents.
Following the first campaign for the "Dynamic Health OK Insurance," the company has expanded its brand message from focusing on products to focusing on services.
Through service innovations that customers can immediately experience in real life, the company has concretely realized its brand slogan, "Spotlight on YOU."
This advertisement features the main model, actor Ju Jihoon, and the video can be viewed on online channels such as YouTube and Netflix.
The first advertisement video, released in September, received a positive response for its witty and creative production, recording 9 million views to date.
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With the launch of this campaign, Lina Life Insurance also plans to expand communication with customers by running a subscription campaign on its official YouTube channel.
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