Beiersdorf Korea Conducts Volunteer Activity Distributing Essential Goods Packages to Local Community Neighbors
Beiersdorf Korea Conducts Volunteer Activity Distributing Essential Goods Packages for Local Community Neighbors
View original imageGlobal skincare company Beiersdorf Korea conducted a volunteer activity distributing essential goods packages worth 10 million won to local community neighbors.
This volunteer activity involved directly assembling and delivering packages containing groceries and daily necessities to provide both warmth and practical support to local residents. It is part of Beiersdorf’s global sustainability vision, “Care Beyond Skin,” and is implemented as a social contribution program.
A total of 118 employees from Beiersdorf Korea, La Prairie Korea, and Chantecaille Korea participated in the activity, personally preparing packages that included food items such as rice, instant rice, instant soup, and canned goods, as well as two types each of NIVEA and Eucerin products. The total sponsorship amounted to 10 million won, and the packages were delivered to approximately 100 households.
The volunteer site was filled with the warm energy of employees sharing bonds with neighbors and reflecting on the values of mutual growth and consideration. Through this activity, Beiersdorf Korea further strengthened its corporate culture of caring for one another and the meaning of responsible sharing.
Beiersdorf Korea Conducts Volunteer Activity Distributing Daily Necessities Packages
View original imageYang Jungmi, CEO of Beiersdorf Korea, stated, “Beiersdorf is practicing its corporate mission of ‘Care Beyond Skin’ worldwide, and in Korea, all employees have continued this initiative through volunteer activities for the second consecutive year.” She added, “We will continue to grow together with the local community and practice sustainable sharing through a variety of social contribution programs.”
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Meanwhile, Beiersdorf Korea is a global skincare company that owns brands such as NIVEA, Eucerin, La Prairie, and Chantecaille. By operating the global volunteer campaign “CARE BEYOND SKIN Day,” which has accumulated over 50,000 hours of volunteer service, the company is leading efforts to create an inclusive and sustainable society through diverse CSR activities.
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