K-Animation Heads to Theaters... Ministry of Culture and KOCCA Join Hands with CGV

Next Month's "Planning Screening"
Operated as a Participatory Program for Audiences

Hyunju Lee, Head of Content IP Promotion Division at Korea Creative Content Agency (left), and Jaesoo Ko, Head of Cinema Business Division at CGV

Korean animation is expanding its stage beyond TV and online platforms to movie theaters.

The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency announced on October 21 that they signed a business agreement with CGV on October 17 to broaden the audience base and diversify the distribution of domestic animation.

The centerpiece of this collaboration is the "K-Animation Planning Screening," which will be co-hosted next month. Outstanding Korean animations supported by the Korea Creative Content Agency will be presented in theaters equipped with large screens and immersive sound systems.

The screening event will go beyond a simple preview, operating as a participatory program for audiences. It is expected to expand communication between audiences and creators, and to serve as an opportunity to broaden both the industrial potential and public perception of Korean animation.

The Korea Creative Content Agency will be in charge of program planning, including film selection and promotion, while CGV will handle theater operations and audience marketing. Jaesoo Ko, Head of Cinema Business Division at CGV, stated, "Movie theaters are the space where you can feel the emotions and stories of content most deeply. We hope that K-animation will achieve a virtuous cycle of growth centered around theaters."

This collaboration is expected to provide new distribution opportunities for small and medium-sized production companies and invigorate the theater industry. Hyunju Lee, Head of Content IP Promotion Division at the Korea Creative Content Agency, said, "We hope more audiences will be able to enjoy K-animation in theaters. We will continue to expand the reach of Korean animation through various distribution channels in the future."

This content was produced with the assistance of AI translation services.