On October 21, Hanmi Science, the holding company of Hanmi Group, announced the launch of three types of "Pro-Calm Mela Whitening Serum," a multifunctional cosmetic product specialized for melasma care with whitening, anti-wrinkle, and antioxidant effects.


This new product from Hanmi Science's dermocosmetic brand "Pro-Calm" is designed to allow convenient and intensive care for melasma and hyperpigmentation at home.

Hanmi Science's dermocosmetic brand 'Pro-Calm' Pro-Calm Mela Whitening Serum product. Hanmi Science

Hanmi Science's dermocosmetic brand 'Pro-Calm' Pro-Calm Mela Whitening Serum product. Hanmi Science

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The "Pro-Calm Mela Whitening Serum" is a customized serum with antioxidant, whitening, and anti-wrinkle functions, and is available in three different lines, allowing users to choose and combine them according to their skin concerns and types.


The product lineup consists of the "Lifting Serum," which contains three types of collagen to help improve skin elasticity and lifting; the "Firming Serum," which contains five types of ceramides to enhance skin density and defend against harmful elements; and the "Moisture Serum," which contains seven types of hyaluronic acid to provide moisture and relieve skin tightness.


Key common ingredients include "Alpha Lipoic Acid" to brighten the skin, patented antioxidant ingredient "Oliosom Idebenone" for enhanced absorption, "Glutathione" to help suppress melanin activation, patented whitening ingredient "Rock Samphire Callus Filtrate," and plant-derived, low-irritant brightening ingredient "Cinderella Care COMPLEX." These ingredients provide comprehensive care for melasma and hyperpigmentation.


In particular, the "Lifting Serum" has demonstrated, through human application tests, improvements in the area and distribution of melasma and hyperpigmentation, as well as facial lifting effects by enhancing skin elasticity. The "Firming Serum" has been proven to improve skin density, while the "Moisture Serum" has been shown to relieve skin tightness by increasing skin moisture.


All three new products have completed sensitive skin and skin irritation tests, providing a low-irritant, high-performance whitening solution that can be used safely on sensitive skin in daily life.


A Hanmi Science representative stated, "We developed this mild and safe multifunctional serum for consumers concerned about melasma and hyperpigmentation but hesitant to use highly irritating products," and added, "Through the three-product lineup tailored to different skin types, we aim to offer melasma care and a customized home care routine."



The three "Pro-Calm Mela Whitening Serum" products, which may also be referred to as the "357 Serum" based on the number of specialized ingredients listed on the packaging, or the "Cinderella Serum" after one of their key common ingredients, Cinderella Care COMPLEX, will be distributed through Onlinepharm, a Hanmi Science affiliate responsible for distributing Hanmi Pharmaceutical products. They will be released sequentially at pharmacies nationwide and through the official Pro-Calm online store.


This content was produced with the assistance of AI translation services.

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