Busan Transportation Corporation and Korea Housing Finance Corporation Sign Agreement to Promote a Culture of Consideration for Transportation-Disadvantaged Individuals
Joint Initiatives to Improve Spaces for Transportation-Disadvantaged Seats, Social Contribution Projects, and ESG Promotion Campaigns
On September 24, Busan Transportation Corporation signed a "Business Agreement for the Promotion of a Culture of Consideration for Transportation-Disadvantaged Individuals and Regional Community Development" with Korea Housing Finance Corporation.
Busan Transportation Corporation and Korea Housing Finance Corporation are signing an agreement to promote a culture of consideration for transportation-vulnerable groups. Photo by Busan Transportation Corporation
View original imageThis agreement was initiated to create an environment where transportation-disadvantaged individuals can use urban railways safely and conveniently, and furthermore, to spread a culture of consideration and sharing throughout the local community.
The two organizations plan to jointly identify and implement a variety of collaborative initiatives, including improving spaces for transportation-disadvantaged seats in urban railway trains, conducting social contribution activities for vulnerable groups, launching campaigns to promote ESG values, and organizing citizen-participatory donation and volunteer activities.
The first collaborative project will be the creation of guidance spaces for transportation-disadvantaged seats inside the passenger cars of Busan Metro Line 2. This project aims to help transportation-disadvantaged individuals-such as people with disabilities, the elderly, pregnant women, and passengers with infants-more easily access these seats. By utilizing the "Nudge Effect," the focus is on fostering an atmosphere where citizens naturally consider the needs of transportation-disadvantaged individuals.
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Lee Byungjin, President of Busan Transportation Corporation, stated, "A small act of consideration for transportation-disadvantaged individuals is a way to practice love for our neighbors and is the first step toward a society where all citizens are respected. With this agreement, we will work together with Korea Housing Finance Corporation to spread a culture of consideration and sharing throughout Busan."
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