As the number of consumers who prioritize time and convenience increases, apartments supplied in areas rich in living convenience infrastructure are gaining attention.


In the new housing market, as 'Seulsegwon' apartments?those offering convenience within close proximity?become more popular, apartments that allow access to large marts, schools, and convenience facilities within walking distance are especially attracting attention.


In particular, the central commercial districts of regions concentrate various facilities that make residents' lives convenient, such as convenience facilities, transportation networks, and education. Therefore, real estate adjacent to central commercial districts often experiences high demand and elevated prices.


Last year, 'The Sharp Tangjeong Infinity City Phase 3' in Chungnam attracted about 10,000 applicants for the first priority subscription, recording an average competition rate of 16.3 to 1. This complex received favorable reviews from actual buyers due to its proximity to various convenience facilities such as Moda Outlet, CGV, Galleria Department Store, and E-Mart Traders, as well as nearby lifestyle infrastructure including Gokgyocheon Stream, a planned neighborhood park within the urban development zone, Yonggok Park, and Jisan Park.


'Hillstate Jungdong' located in Bucheon, Gyeonggi Province, is a Seulsegwon complex near E-Mart and Lotte Department Store. In January, an 84㎡ unit was traded at 1.09 billion KRW, fetching a premium of over 440 million KRW above the original sale price.


Real estate located in areas where convenience facilities are easily accessible is highly demanded and considered good for both actual residence and investment. The 'Seulsegwon' concept is gaining attention because it allows residents to enjoy all infrastructure lightly wearing slippers.


An industry insider said, "The Seulsegwon trend, which emphasizes convenience and practicality, is extending into the real estate market, significantly increasing the value of apartments adjacent to schools, large marts, and various infrastructures. Especially, areas around first-tier brand large complexes are expected to grow into regional central commercial zones, generating high capital gains and abundant waiting demand, which raises interest in new housing supply."

[Icheon Lotte Castle Central Peraz Sky]

[Icheon Lotte Castle Central Peraz Sky]

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In Icheon City, the Seulsegwon apartment 'Icheon Lotte Castle Central Peraz Sky,' which offers various infrastructures within walking distance, is currently accepting contracts for remaining units on a first-come, first-served basis.


'Icheon Lotte Castle Central Peraz Sky' is being constructed with three buildings ranging from six basement floors to 49 above-ground floors, comprising a total of 801 apartment units and 52 officetel units. The apartments are composed of ▲84A type with 267 units, ▲84B type with 267 units, ▲84C type with 224 units, and 122㎡ type with 43 units.


To the north of 'Icheon Lotte Castle Central Peraz Sky' lies Icheon Oncheon Park, and to the south flows Jungri Stream, providing a natural environment with Baesanimsu (mountain at the back, water in front). A waterside park is being developed along Jungri Stream to the south, and there are abundant natural environments such as Anheungji, Anheung Recreation Area, and Icheon Oncheon Park, allowing residents to enjoy a pleasant healing life.


The complex is equipped with elementary, middle, and high schools within walking distance, including Anheung Elementary, Icheon Middle, and Icheon Jeil High School, and offers rich educational infrastructure such as the municipal library, municipal museum, planned youth culture center, and the newly designated Icheon Gyeonggi Science High School.


Urban infrastructures such as Lotte Mart, Gyeonggi Medical Center Icheon Hospital, Icheon Fatima Hospital, Sinanheung Commercial District, Icheon Old Downtown Commercial Area, Dongpa Food Alley, and government offices are also available.


The Lotte Castle Central Peraz Sky apartment achieved success in its first and second phases of sales and plans to create a large-scale branded town with a total of 2,068 units through the third phase.


To reduce the financial burden on buyers, 'Icheon Lotte Castle Central Peraz Sky' has lowered the threshold for home ownership by applying a 5% deposit until move-in and a fixed first deposit of 5 million KRW. Additionally, special promotions for contract holders are underway, increasing interest further.


A sales official stated, "The 122㎡ type is currently sold out, and for the 84㎡ types, buyers can designate their preferred building and unit without a subscription savings account."



The expected move-in date for 'Icheon Lotte Castle Central Peraz Sky' is September 2027, and the model house is located in Jinri-dong, Icheon City, Gyeonggi Province.


This content was produced with the assistance of AI translation services.

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