GS Construction Xi Brand Magazine Wins 2 Categories at the 'iF Design Award'
'iF Design Award 2025' User Interface (UI) Category Winner 'Beyond A. (BEYOND A.)'. Provided by GS Construction
View original imageGS Construction announced on the 5th that 'Beyond A.', the brand magazine of 'Xi', won two Winner awards in different categories at the global design competition 'iF Design Award 2025'.
In the recent judging of the iF Design Award 2025, GS Construction received the Winner award in the User Interface (UI) category for the Beyond A. website, and in the Communication category for the brand book Beyond A., which was created as a book form of the website.
Notably, Beyond A., which won in the UI category this time, is the first content platform from a domestic construction company to receive a design award. Beyond A. is the first web-based magazine in the construction industry that highlights residents' lifestyles. Since January 2021, it has been publishing a weekly newsletter. It offers various content, including interviews focusing on the lifestyles of Xi residents, serving as a medium for communication between the brand and its customers.
Additionally, the brand book Beyond A., which compiles Beyond A.'s digital content and was published as a book last year, won another Winner award in the Communication category at the iF Design Award 2025. The brand book conveys brand value by embedding digitally vivid information into the analog sensibility of paper, focusing on the design philosophy of Xi apartments and interviews with residents.
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A GS Construction official stated, "We will continue to develop the magazine beyond just an apartment publication by introducing the values pursued by the Xi brand, the vision of the apartments, and the stories of the people living within, thereby embodying the value of life."
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