2025 Yuricos 'Le Biel' Premium Whitening Cosmetics New Product Launch

Yuricos Co., Ltd., a cosmetics company specializing in cosmeceutical products, celebrated its 5th anniversary on January 2, 2025, by launching two dual-functional cosmetics with whitening and wrinkle improvement effects under the premium beauty brand [LE BIEL], along with one triple-functional BB cushion offering whitening, wrinkle improvement, and UV protection.

The products released by the promising small and medium enterprise Yuricos (YURICOS) have been certified for functionality by the Ministry of Food and Drug Safety. The product names are LE BIEL Intense Lightening Dew Ampoule Mist, LE BIEL Intense Lightening Silk Emulsion, and LE BIEL Luminous BB Cushion.

These products use safe and verified functional ingredients listed in the ICID of INCI (International Nomenclature Cosmetic Ingredient) as their core ingredients. They combine plant-based ingredients gifted by Korea’s nature and patented ingredients developed through innovative technology as synergy and base ingredients, respectively, resulting in low-irritation, functional cosmetics suitable for sensitive skin as well as extremely dry skin, providing whitening and wrinkle improvement benefits.

The LE BIEL Intense Whitening line consists of a total of three steps (Step 3) of premium skincare products.

It is a three-piece set centered around the LE BIEL Intense Crystal Lightening Cream, which was launched in 2024.

Step 1, LE BIEL Intense Lightening Dew Ampoule Mist, quickly absorbs into the skin through a fine mist spray, providing immediate hydration. Centella asiatica leaf water and its active components, along with sucralfate, soothe the skin, while six types of hyaluronic acid and panthenol form a moisture barrier that maintains long-lasting hydration. The whitening active ingredients help to even out skin tone.

Step 2, LE BIEL Intense Lightening Silk Emulsion, contains 43% domestically sourced Centella asiatica leaf water and sucralfate to calm the skin. It also includes 11 types of peptides and borphilin to enhance skin elasticity and support lifting effects. The patented whitening ingredient (Patent No. 10-1245563), tranexamic acid, and glutathione aid in whitening and improving pigmentation.

Step 3, LE BIEL Intense Crystal Lightening Cream, contains 33% of a patented base ingredient with antioxidant, whitening, and anti-inflammatory effects (Patent No. 10-2510978). It is a whitening intensive care cream formulated with high concentrations of niacinamide, tranexamic acid, and glutathione as key ingredients.

Completing the clean beauty routine, Step 4, LE BIEL Luminous BB Cushion, is a triple-functional BB cushion with UV protection (SPF50+, PA++++), whitening, and wrinkle improvement. It contains panthenol, allantoin, low molecular collagen, and honey extract to keep the skin moist and vibrant. Its high adhesion, natural radiance, and lasting power make it convenient and satisfying for outings.

Kim Sun-mi, CEO of Yuricos Co., Ltd., commented on the new product launch, “We have already entered the 5th year, a year of leap forward. I feel every day how time flies like a river. Yuricos will continue to move forward in 2025 with a pure spirit of challenge to create the best products and a passion for success as a global brand.”

This content was produced with the assistance of AI translation services.