Emart Celebrates 31st Anniversary with 'Star Sale'... Up to 50% Off on Food and Daily Necessities

Samgyeopsal and Flatfish 40% Off Each... Strawberries 5,000 Won ↓
1+1 and Half-Price Sales on Event Products for Three Days Over the Weekend

Emart announced on the 28th that it will hold a large-scale discount event called 'Star Sale' to celebrate its 31st anniversary. The event, which will be held from the 29th of this month to the 5th of next month, will focus on discounts mainly on fresh foods and daily necessities.

First, popular meat products will be offered at special prices. Domestic pork belly and neck (each 100g) will be sold at 1,590 KRW with a 40% discount when accumulating Shinsegae Points, and female pork belly and neck (each 100g) will also be offered at 1,788 KRW with a 40% discount. Emart has prepared 300 tons, which is the usual monthly sales volume, for this anniversary event. However, stores in the Jeju region are excluded from this discount.

Emart, 31st Anniversary Star Sale Event. Photo by Emart

In addition, all branded Korean beef items will be discounted by 30% when paying with event cards, and native hen baeksuk (1050g) will be sold at 8,988 KRW with a 40% discount when accumulating Shinsegae Points. Premium large flounder sashimi (approximately 360g, domestic) will also be offered at 25,980 KRW with a 40% discount when accumulating Shinsegae Points. This planned product uses Jeju large flounder weighing around 3kg.

Seasonal strawberries will also be discounted. From the 29th to December 1st, all strawberry products will be discounted by 5,000 KRW when accumulating Shinsegae Points for three days. A representative product, Seolhyang strawberries (500g, pack), will be sold at 11,900 KRW after a 5,000 KRW discount from the regular price of 16,900 KRW. Emart has discovered new farms nationwide and secured 80 tons of strawberries in advance. This is about four times the amount of strawberries sold in the week before the anniversary event.

From the 29th to December 1st, a weekend special will be held where major food items and daily necessities can be purchased at half price to celebrate the weekend. Representative items include popular processed foods for winter. ▲ All refrigerated udon for two servings ▲ All Dongwon and Ottogi dim sum ▲ 10 popular frozen Chinese food products such as CJ Bibigo and Gourmet will be discounted by 50% when purchasing two or more items per category. Hot chocolate, refrigerated fried tofu pouches, and all bacon products will also be sold at a 50% discount when purchasing two or more, and all packaged kimchi products will have a 2+1 event.

Frequently used daily necessities will also be offered at up to half price. Hot packs, which see increased demand in winter, will be offered as 1+1, and all Downy fabric softeners and laundry detergents will be discounted by 50% when purchasing two or more. Elastine hair products, hand wash, lip care, kitchen towels, and others will also provide a 50% discount benefit when purchasing two or more items within each category.

For the year-end, wine and food for home parties will also be discounted. First, a wine clearance sale will be held, offering 3000 types of wine worth 19 billion KRW. Representative products include Coppola Diamond Zinfandel, Chardonnay, Claret (USA, each 750ml), and Chateau Valandraud 2019 (France, 750ml), which will be discounted by 40% and 30% respectively when accumulating Shinsegae Points.

Value-for-money wines include ▲ Two Hands Kings Life Barossa Valley Shiraz (750ml, Australia) at 29,800 KRW ▲ 1865 Special Edition Cabernet Sauvignon (750ml, Chile) at 28,000 KRW.

Food items under 10,000 KRW will also be offered. Two-mari old-fashioned whole chicken (domestic, pack) and bulgogi pepperoni pizza (about 30cm) will be sold at 9,980 KRW each. Sushi-e family assorted sushi (30 pieces) can be purchased at 19,980 KRW with a 6,000 KRW discount when accumulating Shinsegae Points.

In the heating supplies category, all winter season blankets and pads (excluding branded bedding) will be discounted up to 30%, and the Shinil fan-type ceramic heater will be sold at 59,000 KRW with a 30,000 KRW discount when accumulating Shinsegae Points.

Meanwhile, this year’s Emart anniversary event will also include Emart Everyday, Emart24, Traders Wholesale Club (Traders), and No Brand.

Emart Everyday will offer popular processed event products such as bungeoppang, pouch porridge, soups and stews, and pizza as 1+1 or up to 50% discount from the 29th of this month to December 5th. Additionally, daily limited discounts include 2+1 on all cup noodles, 1+1 on all Kellogg’s cereals, and 30% off when purchasing three or more of Ottogi, Paldo, and Harim bagged noodles.

Jung Woo-jin, Emart’s marketing manager, said, "We have prepared abundant benefits across all offline channels to repay the warm love customers have shown Emart over the past 31 years," adding, "We hope many customers will take advantage of the large-scale discounts on fresh and processed foods as well as major products in high demand at year-end."

This content was produced with the assistance of AI translation services.