IBK Industrial Bank, Winner of the Grand Prize at the 'Korea Communication Awards'
Winner of Three Awards Including Social Media Grand Prize, Korea Communication Award, and Korea Digital Content Award
IBK Industrial Bank announced on the 7th that it received the 'Social Media Grand Prize (National Assembly Chairman's Award)', the 'Korea Communication Award in the Financial Sector', and the 'Korea Digital Content Series Content Award' at the 17th Korea Communication Awards held at the Korea Press Center in Jung-gu, Seoul.
The Korea Communication Awards, hosted by the Korea Internet Communication Association and supported by the Ministry of Science and ICT and the National Assembly of the Republic of Korea, is an awards ceremony related to communication and marketing that evaluates and honors companies and public institutions based on their social media utilization and digital communication indices.
IBK was highly praised for creating trendy content on social media platforms such as YouTube and Instagram, providing information on SME support, finance and economy, and banking products, which received positive responses from subscribers.
In particular, the 'Factory Universe' series, which showcases the production processes of small and medium-sized enterprises with visually impressive videos, and the 'IBK Talk' series, where bank representatives personally introduce essential financial information, tax, and asset management topics, received great acclaim from subscribers.
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An IBK representative stated, "We will continue to fulfill our responsibilities as a policy bank by providing government policy guidance through social media, maintaining ongoing communication with subscribers, and striving to deliver high-quality content."
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