11st Street's Biggest Shopping Festival 'Grand Sibilsal' Opens Next Month
200 Top Domestic and International Brands Participating
SK-affiliated open market platform 11st announced on the 25th that it will hold the year's largest shopping festival, 'Grand 11th Day,' from the 1st to the 11th of next month. Grand 11th Day is the largest annual discount event that 11st has held every November since its launch in 2008.
11st has increased the number of 'Premium Partnership' brands leading this Grand 11th Day event to 200, up from 140 last year. Brands such as Samsung Electronics, LG Electronics, CJ CheilJedang, Coca-Cola, Amorepacific, LG Household & Health Care, Dyson, LEGO, and Roborock are participating, offering special deals by category and various purchase benefits. Among them, Roborock, Dreame, and Ecovacs will showcase their new robot vacuum cleaner models at the lowest prices of the year.
The year-round biggest shopping festival of 11st, '2024 Grand Sipiljeol,' is just one week away. Grand Sipiljeol is the largest annual discount event that 11st has held every November as '11st Month' since its launch in 2008.
[Photo by 11st]
During the event, 11st will provide benefits such as ▲Time Deals (limited-time special prices by hour) ▲10-Minute Rush (lowest online prices for 10 minutes) ▲Experience Deals (products under 3,000 KRW with free shipping) ▲Lunch Special Deals (e-coupon special sales). 11st's live commerce platform 'LIVE11' plans to present brand-specific special deals and broadcast-exclusive benefits through a total of 81 live broadcasts.
The 'Amazon Global Store' will also hold an Amazon 11th Day event, offering discounted sales of overseas direct purchase bestsellers recommended by 11st's merchandise planners (MDs) as well as popular products by category. Additionally, 11st plans to provide benefits such as money-back promotions and payback. Rewards received can be used for product purchases or withdrawn as cash, and points can be used during the Grand 11th Day period.
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Jeon Anjeong, president of 11st, said, "11st has built close partnerships with leading brands in various fields through monthly 11th Day events, focusing on securing differentiated product competitiveness and benefits that reflect customer preferences. I am confident that Grand 11th Day will once again be the best shopping event that satisfies customers this year."
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