Limited edition trading platform Cream announced on the 24th that Stand Oil has opened its first pop-up store in Indonesia.


The pop-up store is scheduled to operate for about four weeks from the 11th at Central Park Mall in Jakarta. It was carried out in collaboration with 'Kick Avenue,' one of the investors in Cream's limited edition trading platforms focused on the Southeast Asian region.

Stand Oil popup store view at Central Park Mall, Jakarta, Indonesia <br>Photo by Cream

Stand Oil popup store view at Central Park Mall, Jakarta, Indonesia
Photo by Cream

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Stand Oil has received favorable reviews for its designer brand-level high quality at a price range of around 100,000 KRW. Since its launch in 2018, it has achieved sales of 20 billion KRW in four years and is popular both domestically and internationally with a diverse product lineup.


This Indonesian pop-up store was planned and executed by Cream. It provided a one-stop service for global expansion, including cross-border logistics management, payment convenience, and local pop-up installation and operation.


A Cream representative said, "We wanted to plan a pop-up store where the brand, not the platform, is in the spotlight," adding, "Cream's local execution capabilities have been built through partnerships with the number one limited edition platforms in overseas hub countries."



Starting with Stand Oil, Cream plans to actively support the overseas expansion of competitive domestic small and medium-sized brands. Based on collaboration with the leading limited edition trading platforms invested in various parts of Asia, Cream intends to carry out customized marketing and partnerships tailored to each country.


This content was produced with the assistance of AI translation services.

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